How is your company perceived internally and externally?
INSIDE/OUT – The objective is to understand how the circles intersect, how each group perceives the other and what communication exists to facilitate the valuable information required to produce and market your product or service
OUTSIDE/IN – What are the market conditions for your product or service? How is your company perceived by your suppliers, customers, and the public. What is the history that has positioned your company at this place in time?
Togther we will define:
- Where you are
- Where you wish to go
- How we are going to get there
- Identify what is preventing us from getting there
- Initiate a plan to make it happen